Digital snippets: Calvin Klein, M&S, River Island, Alberta Ferretti, Net-a-Porter

Some more great stories from around the web surrounding all things fashion and digital over the past week:

• Lara Stone dances to Salt N Pepa’s “Push It” in new Calvin Klein Underwear video (as shown) [GraziaDaily]

• M&S pledges to ‘fail fast and move on’ with £250m e-commerce drive [Marketing Magazine]

• River Island’s brand director Farida Kaikobad discusses social media [DisneyRollerGirl]

• Alberta Ferretti unveils revamped website [WWD]

• Net-a-Porter creates iPad app for entertainment and e-commerce [Econsultancy]

• Createthe Group launches social fashion game [WWD]

• New app Cinemagram draws brands with Instagram-like GIF function [MediaPost]

• Style Coalition introduces online video channel [NY Times]

Alberta Ferretti launches on Weibo in China

Alberta Ferretti has launched on popular Chinese micro blogging platform, Weibo, and in so doing joined other luxury fashion brands including Burberry, Chanel and Louis Vuitton who have realised the importance of local social media in China.

Referred to as a hyrbid between Twitter and Facebook, Weibo has in excess of 200m subscribers. Fans are able to follow the world of Alberta Ferretti and Philosophy di Alberta Ferretti with real time updates in Chinese. See the brand’s page here: www.weibo.com/albertaferretti

WGSN today published an incredibly detailed insight into China’s digital media landscape, referring to it as “dynamic, ever-changing and home to social media platforms unfamiliar to many outside the market”. The piece rounds up 10 of the most important ones to know. If you’re a subsriber, be sure to check it out: China’s social media landscape

Alberta Ferretti also launched its YouTube channel today: http://www.youtube.com/albertaferretti