Digital snippets: Burberry, Marc Jacobs, Tom Ford, Nicolas Ghesquière, Hunter, G-Star, Dita von Teese

Some more great stories from around the web surrounding all things fashion and digital over the past week or so:

 

• Watch Romeo Beckham run circles around his fellow Burberry models in SS13 campaign video (as above) [Telegraph Fashion]

• How Marc Jacobs is amping up the luxury e-commerce experience [PSFK]

• Tom Ford will even be inviting bloggers to his first ‘real’ runway show [Styleite]

• Nicolas Ghesquière’s first-ever tweet: an analysis [The Cut]

• Hunter takes control of British weather in global Facebook campaign [Campaign]

• G-Star Raw launches animated video campaign [WWD]

• Dita von Teese sews QR codes directly into her clothing [PSFK]

• Op-ed: Fashion’s unsung internet forums [BoF]

• Do people actually shop on phones? The answer is decidedly yes [NY Times]

• Shoedazzle taps Rachel Zoe as new celebrity spokesperson [AllThingsD]

Digital snippets: Prada, Gucci, Saks Fifth Avenue, Ray Ban, Levi’s, Gap, Hunter, ASOS

Back in the office with a week’s worth of stories to catch up on surrounding all things fashion and digital. Here are some highlights:

 

• Prada’s autumn/winter 2011/12 campaign video by Steven Meisel (as above) [The Cut]

• Gucci’s new iPad app focuses on editorial [WWD]

• Saks Fifth Avenue to launch own flash sales site [Forbes]

• Ray Ban pushes new Flip Out sunglass line with kaleidoscope-themed integrated campaign [The Inspiration Room]

• Levi’s leads denim brands in Facebook ‘likes’ [WWD]

• Gap to release series of short documentary videos under “1969: L.A. and Beyond” heading [Associated Press]

• Hunter unveils country-themed tagging app [Creativity Online]

• ASOS launches iPad magazine app [New Media Age]

• British Vogue publishes DVD trend guide with September issue [Vogue.co.uk]

• New York Magazine’s The Cut launches iPad app for fashion week [The Cut]